Work gallery
Posters and visuals
Poster campaign for Paris City Hall
School projectThe aim was to showcase the beauty and identity of the arrondissements of Paris in order to shine a light on the city's assets.
My group chose the 20th arrondissement, so we tried, through the photos we took, to capture the essence of the country village that the district still holds today.
Digital strategy for "May the Force" with LEGO
National School ChallengeLEGO have a long-standing collaboration with Star Wars, but they are not the only one. So in 2022, LEGO commissioned us to create an innovative campaign to promote the flagship day for Star Wars fans and show that LEGO understands them better than anyone.
We developed a global digital strategy around the slogan "Rewrite the story".
The idea was to invite fans to imagine their own final scene for the saga, in a way to include the fans even more and let their imagination run free.
The campaign was in two parts. First, we shared a questionnaire to choose a universe and characters, inviting as many people as possible to vote. Then the bravest were challenged to create the final scene in LEGO bricks and share it on social media. The winner also had the opportunity to participate in the making of the scene as a short film.
This campaign was sure to create a buzz while creating an intergenerational sharing event.
Here are some examples of the visuals created for the occasion.
Creation of an article for La Gazette de Laura
Personal projectMy goal was to create an original article to promote tourism in Paris, based on a few days trip in the capital city.
I thus wrote the content, mainly focused on a cultural and gastronomic angle, took the pictures and laid out the article.
Motion design
Motion poster "Believe in your dreams"
School projectOne of my favourite projects!
For this theme-free project, I decided to take inspiration from the cartoon world. I thus combined bright colours, simple elements and rounded letters to create an animation that invites you to follow your dreams.
The original project contains sound effects, cartoon-like.
Virtual greeting card
Personal projectMy idea was to create a virtual greeting card in the form of a short animation to wish a happy birthday to a loved one.
I drew and animated the flower bouquet as well as added some motion to the text.
The original project contains sound effects.
Visual identity
Creation of a visual identity
School projectAt the beginning of my digital training, we were asked to create our own visual identity with a logo, a graphic charter, stationery and derivative products.
I designed a logo with simple and light shapes, along with an orange colour that reminds us of joie de vivre and gives it a friendly character.
Here is a stationery set with my logo.
Photography
Travel photography
Personal projectAs a photography and travel enthusiast, I often take many pictures during my adventures.
Driven by the search for the perfect angle and with an eye for detail, I try to capture the unique moments that are offered to us every day in an attempt to freeze them in time.
Photo reportage at extreme sport events
Personal projectI have been immersed in the world of cycling and mountain biking ever since I was a little girl, and I had the opportunity to take photos during mountain biking events to feed the social networks of some participants.
Pictures for a photo book
Personal projectPortraiture is a fascinating chance to capture unique expressions and moods.
Here are a few shots I took for a photo book.
UX / UI design
Design for the Cigusto website
School projectThe brief for this project was to redesign the website of Cigusto, an e-cigarette seller, which wanted to develop its online sales.
It was necessary to rework the previous website’s poor and unharmonious graphic charter and to develop two different stylistic versions, with a web and mobile version for each one of them.